A marketer and creative strategist whose journey began at 20 years-old. In 2016, she launched her own fashion brand that quickly gained acclaim outside Canada. By 2018, the business developed into a team of 50+, regularly gracing the runways of Paris, London, and New York Fashion Week events; while being recognized by industry leaders. She is also now an esteemed Judge for the Netty Awards, and recipient of Flare’s Fashion 30 U 30.

Building on this success, she expanded her expertise beyond Fashion, developing and consuiting 20+ businesses across diverse industries, including entertainment, publishing, hospitality, and fashion. Her work has been featured in esteemed platforms like Fashion Revolution, Business Insider and Conde Nast. Her work stretches beyond the typical coverage through collaborative projects with 20 influencers, 27 stylists, and 5 high-profile production teams.

Every business has a starting point, and we’re here to guide you every step of the way. Whether you’re building your brand and social presence from the ground up or looking to refresh and realign your strategies, our mission is to help you take bold strides toward your goals. We specialize in identifying opportunities for growth, implementing impactful changes, and delivering tailored solutions that make a real difference.

From crafting cohesive branding to elevating your digital footprint, we’re not just here to offer advice—we’re here to take the reins and drive meaningful transformation for your business. With a focus on creativity, strategy, and results, we’re passionate about helping businesses like yours thrive in a competitive landscape. Let’s shape the future of your brand together.

SELECT’s SIGNATURE FRAMEWORK

Identify / Attract / Nurture / Convert / Scale

BACKED BY BUYER-PSYCHOLOGY FOR A CONVERTING STRATEGY

FAQs

  • For our monthly packages, you have the flexibility to pay in full at the start of the month or split your payment into two equal biweekly installments. For one-time projects, we offer payment plan options, but the full balance must be paid before your project is finalized. If you're interested in payment plans for consulting packages, please reach out for more details.

  • I love working with industries like fashion, beauty, wellness, CRMs, and digital influencers. These fields align perfectly with my passion for crafting stylish branding, thoughtful marketing strategies, and growth solutions that help small businesses and ambitious founders thrive. Of course, I’m always open to exploring other industries that align with my skills and creative approach!

  • Our process begins with a discovery call where we assess your brand and business needs, identifying any gaps or areas for improvement to ensure a tailored approach for your success. We then curate a one-of-a-kind package just for you using our service blocks.

  • Our branding services cover everything you need to create a cohesive visual identity. This includes logo design, color palettes, typography, photographer sourcing, creative direction, and brand guidelines. We also offer basic, easy-to-manage web design on user-friendly builders like Squarespace or Wix.

  • We assess your current operations, identify growth opportunities, and create a custom trajectory to help your business scale effortlessly. This includes strategic planning, process improvements, and goal setting.

  • We analyze your target audience, business goals, and industry trends to create a strategy that maximizes your presence across the right platforms.

  • Yes, we create platform-specific content for Facebook, Instagram, LinkedIn, and more. This includes custom profile images, SEO-optimized content, and eye-catching graphics designed to engage your audience.